This week on the podcast we have our girl Natalia Koegen, founder of the Original Sueño blanket. Natalia started Sueño when her middle son, Jasper, was drawn to the colorful colors of the serape but could not take it to bed because it was too itchy. After not being able to find a company that had paired the serape with a backing, she decided to make it herself.
Natalia is an entrepreneurial force of nature and during the interview she provides us with valuable advice that you can apply to your own business. We cover how Sueño got started, her strengths, her greatest business mistakes and how we all can’t do it alone.
If you own a business or if you’re sitting on idea that you want to turn into a business, this episode is for you. Don’t wait for “the perfect time,” just do it.
We also catch up on Elizabeth and Paulina's eventful weekend. While Elizabeth was in Portland, Paulina and Krista embarked on a community service trip with Scooby-Doo and Generation On! If you're interested in getting involved click here.
For more information on Natalia and Sueño, check her out:
Pick or Tip of the Week
Natalia is loving these two tech startups: Bolt, simple shipping with fast delivery & great rates and Indigo Fair, a platform that connects retailers with brands. If you're looking into wholesale, check this app out.
Paulina recommends Quickbooks online for small business. It's super easy to use and only $10/month.
Bricia gave her take on both SquareSpace and Shopify. While Squarespace is more user friendly, Shopify offers more plug-ins and has more detailed analytics. Depending on what you're looking for, each one has it's strengths and weaknesses. Definitely do some research.
Vía Raíz, Portland, Oregon & online store